Ayoola Kassim is Channels Television's Head of Programmes and Coordinating Producer. She is also the Environment Correspondent, Anchor and Producer of the award-winning environment and development Programme- Earthfile on the station.

She began her career as a production assistant at Channels in 1999, earning major Television awards and nominations including International Emmy Awards (nominee for the UNICEF category, International Children’s Day of Broadcasting Production in 2002), Nigeria Media Merit Award (Winner, Best TV Reporter and Best TV Producer). She is a Fellow of the Climate Change Media Partnership and the Berlin Energy Transition Dialogue. She is also a National Steering Committee member of the Global Environment Facility–Small Grants Programme.

Ayoola has a Master of Art Degree in Television Documentary Production from the University of Salford, England.